About the brand

La Perla, founded by Ada Masotti in Bologna, 1954, is the ultimate in luxury lingerie. Using the most sumptuous of fabrics and the most exquisite of designs, the brand creates pieces that beautifully caress, curve and contour the female form. Thanks to her skills, La Perla soon became an iconic fashion brand. La Perla creations pay tribute to a timeless femininity, the embodiment of a precious sensuality.