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Lacoste

About the brand

Created in 1933 by tennis champion René Lacoste, the crocodile has become one of the most famous logos of fashion and a signature of French elegance. Originally, René Lacoste wanted a line of clothing in which he would feel good to play, while remaining sober and elegant in the image of the gentleman-tennis player. From fashion to perfumes, the Lacoste house has remained faithful to this vision, that of a natural elegance and a free attitude to live life as a magnificent sport. All the fragrances capture a feeling of lightness, coolness and freshness that the petit-piqué fabric gave René Lacoste when he wore it as a tennis champion, and each bottle is adorned with the now legendary crocodile logo.