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The history of the house Jean Patou Paris begins at the beginning of the 20th century. Jean Patou, then 27 years old, creates his Haute Couture house in Paris. Brilliant and inventive, he imposes his own style and is quickly recognized as a talented stylist. Fascinated by the world of perfumes, he launched in 1929 his first creation, JOY, the most expensive perfume in the world.
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